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Retail

Retail & Offline

Bring footfall in with messages that land

Promote in-store offers, answer stock questions before someone makes the trip, and keep click-and-collect customers informed.

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  • verified Store promotions
  • lock Stock enquiries
  • how_to_reg Collection updates
A shopper carrying bags through a retail store
Why WhatsApp

The channel your customers already use

3.3Bn+

Monthly active users

180

Countries served

100Bn+

Messages sent daily

Free

Replies within 24h of a customer message

WhatsApp platform figures, Q1 2026. Free service replies per Meta’s per-message pricing rules.

Main features

Close the gap between phone and shop floor

A wasted trip loses a customer. Confirming stock before they travel turns a maybe into a sale.

local_offer

Offer broadcasts

Segmented promotions that arrive in time to act on.

inventory

Stock enquiries

Check availability by store and hold the item.

shopping_bag

Click & collect

Ready and reminder notices, no chasing calls.

loyalty

Loyalty messages

Rewards and member-only access to sales.

Use cases

Five flows for stores with real footfall

Stock, promotions, collection and the loyalty layer over the top.

01 · Stock

Confirm stock before the trip

Customers ask about an item and size, get a real answer, and can have it held. The visit converts because the product is definitely there when they arrive.

  • Availability by store
  • Item held for a window
  • Alternative stores suggested
See the flow builder arrow_forward
02 · Promotions

Reach people in time to act

A weekend promotion broadcast to a segmented list arrives while there’s still a weekend left – unlike a printed flyer or an email that lands on Monday.

  • Segmented by store and history
  • Scheduled ahead of the weekend
  • Click and footfall reporting
Estimate message costs arrow_forward

Weekend promotion

Sending
send Sent
12,400
done_all Read
10,880
touch_app Tapped through
3,214
storefront Redeemed in store
861

Segmented by nearest store and previous purchase category.

03 · Collection

Stop the “has it arrived yet” calls

Ready-for-collection and reminder messages remove the most common reason customers ring the store, and cut the number of uncollected orders sitting behind the counter.

  • Ready notice on arrival
  • Reminder before the deadline
  • Extension in one tap
Compare plans arrow_forward

Template preview

check_circle Approved

Utility template

Hi {{customer_name}}, Your order {{order_id}} is ready to collect at {{store_name}}. We’ll hold it until {{hold_date}} – show this message at the counter.

Store directions Extend hold

Variables in {{ }} are filled per recipient at send time.

04 · Browsing

Send the range before they visit

A catalogue of what’s in stock at their nearest store, so customers arrive knowing what they want rather than browsing and leaving.

  • Filtered to their store
  • Photos and prices
  • Reply to reserve
Talk to our team arrow_forward

In stock nearby

grid_view
footprint

Tan boots

Sizes 40–44

apparel

Wool coat

3 colours

watch

Leather strap

In stock

backpack

Weekend bag

2 left

Reserve an item arrow_forward
05 · Loyalty

Give members a reason to come back

Points balances, member-only early access and birthday offers, sent to the people who’ve actually shopped with you rather than a bought list.

  • Points and reward balances
  • Member-only early access
  • Per-store member lists
Read our guides arrow_forward

Footfall after broadcast

Mon
Tue
Wed
Thu
Fri
Per store
Segmented
Scheduled
Ahead of peak
Redeemed
Tracked in store
06 · Service

Take the request before they arrive

Size, colour, store and collection window captured in the chat, so the item is waiting on the counter rather than being hunted for while the customer stands there.

  • Structured reservation request
  • Store and window chosen
  • Confirmation with a hold deadline
See plans arrow_forward
assignment

Reserve an item

Collected inside the chat

Item

Tan boots

Size

42

Collect from

High street · before 6pm
Hold it for me
07 · In store

Give the shop floor a way to answer

Staff pick up WhatsApp enquiries between customers from the shared inbox, with quick replies for the questions that come up twenty times a day.

  • Per-store inbox
  • Unlimited quick replies
  • Escalates to the manager
Read our guides arrow_forward
A customer paying at a shop counter
At scale

For chains and franchise networks

Each store answers its own customers under one brand.

storefront

Per-store inboxes

Local staff handle local enquiries.

schedule

Store-specific hours

Opening times and holidays set per site.

sync

POS & inventory sync

Live stock answers via webhooks.

insights

Campaign reporting

Sends, redemptions and footfall per store.

Always on

Answer before they arrive

Hours, stock and returns, without tying up a colleague.

Store hours and location expand_more

Opening times, address, parking and accessibility.

Stock availability expand_more

Whether an item and size is in a given store.

Returns and exchanges expand_more

Your policy, the window and what to bring.

Escalate to the store expand_more

Complaints and special orders go to a colleague.

The NotifyWaves advantage

Why teams choose us

verified

Official Business API

Built on the official WhatsApp Business API, so delivery and policy compliance are predictable.

lock_person

Privacy-first design

Opt-in enforcement, role-based access and audit trails as standard on every plan.

hub

Fits your systems

Google Calendar sync, plus HubSpot, Zoho, Salesforce, Shopify and your own tools via webhooks and a secure API.

support_agent

Template approval support

Help getting templates approved, and a team that knows your sector.

FAQ

Retail & Offline questions

Something we haven’t covered? Our team knows this sector.

Contact us
How does the stock answer stay accurate? expand_more

It reads from your POS or inventory system through webhooks, so the answer reflects live stock rather than a nightly export.

Can each store run its own promotions? expand_more

Yes. Store-level lists and inboxes mean a branch can promote locally while group campaigns run in parallel.

Are promotional broadcasts expensive? expand_more

Marketing templates are Meta’s most expensive category, so segmentation matters. Sending to 2,000 relevant contacts usually beats 12,000 indiscriminate ones on both cost and quality rating.

Do we need a separate number per store? expand_more

No. One business number serves the whole network, with routing by store and per-store team inboxes.

How long can we hold a reserved item? expand_more

You set the window per store – most set it to end of trading the same day. The customer gets a reminder before it expires, so the stock goes back on the shelf rather than sitting behind the counter.

Do staff need a separate app? expand_more

No. Everything runs in the shared inbox in a browser, so a tablet behind the counter is enough. Roles can be limited to inbox-only for shop-floor staff.

Ready to bring more footfall in?

See stock checks, promotions and click-and-collect running across your stores.

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